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Ma Chenggang, a wealthy man in Xihong City, worries that his eldest son is too spoiled to succeed him. Determined to raise a capable successor, he takes an unconventional approach. They conceal their wealth, moving the family to a dilapidated neighborhood, and maintain an illusion of poverty, so that his son could develop qualities such as hard work, knowledge, careful budgeting, physical fitness, and perseverance.
Featured Crew
| Yan Fei | Director |
| Yan Fei | Writer |
| Peng Damo | Director |
| Peng Damo | Writer |
| Lin Bingbao | Writer |
| Li Hua | Costume Designer |
| Talent Zhang | Co-Producer |
| Sinla Zhang | Co-Producer |
| Fei Peng | Original Music Composer |
| Sun Ming | Director of Photography |